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We install the same system, customized to you, that we've used to scale one of our clients on LinkedIn from $10-20K/month to $110K/month.
In a year and two months of working together, we booked him 686 sales calls and generated $610.5K cash-collected, almost entirely from LinkedIn - organically without ads and with less than 16K followers.
In total, we've booked our clients over 2,700 sales calls that have generated them over $1.4 million in frontend revenue - nearly 100% from LinkedIn and X.
So if you are:
Your bottleneck is the number of qualified sales calls you book.
It's that simple.
Double or triple the number of calls you book → double or triple your business.
You post 3-5 times per week. You send 20-50 outreach messages per week. You try to respond to DMs fast (but you can't all the time). You book 10-20 calls per month.
At a 65-70% show rate, 25-30% close rate and charging around $5-10K, you are stuck around $10-30K/month.
You can't double or triple your show rate, close rate or price.
To scale, you need to book so many more sales calls - but you just can't do that with your current LinkedIn process.
Here's why.
You might have optimized your content for views and engagement instead of generating qualified leads.
Unless you measure content performance the right way, you'll naturally do this.
It's easy to assume that more views and engagement leads to more leads for your coaching but this isn't always the case at all.
You're very spontaneous and creative with your content.
You write and post about what you think is good, interesting and performs well.
But you haven't got a scientific, engineering-level precision and structure behind how you create your content so it's based as much as possible on what topics, ideas and structures are already proven to perform best in your content and others' content in your niche.
Most coaches and consultants are too slow to respond to DMs because they’re busy with everything else they need to do in their business: content, landing pages, websites, VSLs, sales calls, working with clients, admin.
By the time they respond, the lead has already started losing interest and forgetting why they’re talking to you in the first place.
You need 100% of your outreach and first messages to be highly personalized, 2-3 follow-ups with every lead, 5-7 minute maximum average response time and even more that we'll get into soon.
But that's nearly impossible for one person to do alone.
Most coaches and consultants just send basic text and email reminders before calls and maybe redirect leads to their website.
Reminders prevent leads from no-showing because they forgot. They don't increase interest in buying.
Between a lead booking a call and having the call, there's so much else you need to do to nurture them.
To maximize your lead generation on LinkedIn, you need to:
It's almost impossible for you to do this alone.
You have all the other tasks in your business you need to do as well.
When coaches and consultants want help with their content or DMs, they turn to ghostwriting agencies, setters and VAs. But here's why that doesn't normally work well:
Ghostwriters want to make your posts look good.
They optimize for views, engagement, and followers.
They don't control DM setting so they literally can't guarantee you book more sales calls.
VAs and setters can only execute the process you give them.
Your process is only as good as your level of expertise and experience with appointment setting.
So they can do the work for you but it's not a better process so it probably won't get better results and book more sales calls.
The ghostwriting agency optimizes for views so there's not enough quality leads to book more sales calls.
The setters and VAs complain they don't have enough quality leads from the content to set.
The ghostwriting agency blames the setters and VAs for not doing their job well enough because they don't want to look bad and for you to churn and stop paying them.
It's an unproductive circle of finger pointing and you're in the middle of it trying to figure out what's really going on while you're shelling out thousands of dollars per month and not doing any better than you were by yourself.
I've seen this first hand. It's a nightmare.
The ghostwriting agency just focuses on content.
The setters and VAs just focus on DMs.
None of them are actively helping you with optimizing your offer, sales process, backend selling systems and even what happens when fulfilment breaks and you can't take on more clients.
They also don't really take into account those things when they're doing their part of the funnel - the content or the DMs.
We help with all these things so you generate more revenue per booked call and you have capacity to take on even more clients.
The only way to reliably scale LinkedIn is with a full-stack team that has expertise in content, outreach, DM setting, and backend selling systems and that are solely incentivised to book qualified sales calls and generate you revenue.
Before we even touch your LinkedIn profile, we consult you on your offer and sales process to make sure it’s optimized to attract the highest quality clients and close them at the highest rate possible and at the highest price possible.
This means you make more revenue from each qualified sales call we book you.
Here are the main 3 things we look at:
We look at if you have any types of clients you sign who you tend to have a higher close rate with and who tend to get better results with your offer.
You can sell your offer to these people at a higher close rate and price without changing anything else about it.
We’ll target them more through our content and DMs so you attract them even more and book even more calls with them.
We make sure you fully cover everything you need to have an optimized script and objection handling frameworks.
You might have holes in them you’ve never even noticed.
Filling in any holes at all will immediately increase your close rate.
We’ll make sure you’re set up to use financing platforms like Affirm, Klarna and/or Splitit.
They let prospects pay in installments while you get paid upfront.
The industry estimate for using these is a 35-40% increase in close rate.
This is the equivalent to going from a 25% close rate to a 33.75-35% close rate.
I’ve seen it first hand with our clients who started using them.
The #1 purpose of content is to generate qualified leads.
We maximize:
LinkedIn pushes content in the algorithm that gets the highest rate of engagement.
So based on that, here’s how we engineer more views:
1. Optimized hooks.
There is an exact set of topics, structures, and framings that create the highest performing hooks.
We already know what works best on LinkedIn, we find what works best for you specifically and we combine that to create optimized hooks for your content.
2. Engaging body.
We identify which of the topics and ideas in your content your ideal client avatar finds the most novel, interesting and insightful.
This makes them the most likely to engage with the post.
3. Market the opportunity/outcome, not your offer.
The opportunity/outcome your coaching or consulting offer is based on is what people care about most initially.
We focus on getting them as interested in it as possible.
To sell your offer, two sales must happen: first they want the opportunity/outcome, then they must want your offer to achieve it.
You make the most sales possible on your offer by maximizing the number of people who want the opportunity/outcome of it and are in contact with your content.
1. 100% target your ideal client avatar.
We specifically target your ideal client avatar as much as possible in every single post.
This means that when they read it, they’re more likely to be interested enough in what you do to become a lead.
Plus, the higher the percentage of ideal clients we attract with your content, the higher percentage of the people your content gets pushed to in the algorithm will be like them too so we attract more of these ideal clients over time.
For example if your content is always for "corporate executives", more corporate executives will engage with it and then the post will get pushed out to more corporate executives.
2. Structure posts to maximise click-through rate and retention.
We optimize your hooks.
Then we structure your posts to maximize readability and to maximize engaging your reader.
We focus on the problems, solutions, and selling points your ideal client cares about the most.
3. CTA on every long-form post. We always CTA readers to DM us - either as a coaching enquiry or for a lead magnet.
We write 6 long-form posts and 5 short-form posts per week for you. You review and approve them. We post them. It’s that simple for you.
This is what converts the views, engagement and followers from your content to booked sales calls.
We get inbound leads from your content who DM us either enquiring about your coaching or for a lead magnet.
Then we connect with and reach out to your:
Who look like they could be qualified according to criteria we set e.g. the country they’re from and their occupation.
We personalize the outreach message using the info about the lead on their LinkedIn profile.
You come across as less automated, AI or spammy and like your message is more relevant to them personally.
We make your outreach question relate to their desire for the opportunity/end-outcome of your offer and make it a yes or no question.
A “yes” signals they have the goal your coaching helps achieve.
A “no” filters them out.
We word it so it doesn’t sound salesy too.
This means the DM conversation reaches the stage of proposing the call faster so you have a higher conversion rate of leads booking calls.
It also makes the question easier to answer which increases response rates.
We personalize the first message to your leads as much as possible, whether that's the outreach message or the first message responding to an inbound lead.
It makes you look more like you're not a bot or AI, that you care about them specifically, and it makes everything we say afterwards feel more relevant to them.
Trying to make the lead feel like they're struggling and they need to buy your offer is for the sales call - not the DMs.
That approach turns people off and kills conversion rates.
Instead, we make them feel like you're an authority figure who's generously offering their help to reach their goals but isn't assuming they couldn't reach their goals without them.
Our first question to leads immediately identifies whether they want the end-outcome of your coaching or not.
This gets us to the call proposal faster so we book more calls.
Fewer messages means more leads reach that point.
We find out what they care about most in relation to your offer's end-outcome.
Then we insinuate they'll get value from the call even if they don't buy - but frame it carefully so they don't show up expecting free advice.
The faster you respond, the more likely leads are to keep the conversation going and book a call.
Our setting team is online 60+ hours per week with an average 5-7 minute response time.
This is very hard to do on your own.
It's the advantage of having a team.
Our follow-ups don't feel harassing.
They offer genuine value, are customized to the exact stage of the conversation, and are timed correctly.
Too fast wastes follow-ups. Too slow and too few follow-ups loses leads.
We've built a full follow-up system around these criteria.
A lot of leads even say "Thank you" in their response to our follow-ups.
We do all your outreach, DM appointment setting and follow-ups 60+ hours per week, 7 days per week. You don't lift a finger.
This is the step most coaches and consultants completely overlook.
Between a lead booking the call and having the call, most of them just send some text reminders and email reminders.
The problem is that reminders prevent leads from no-showing because they forgot about the call.
They don’t increase their actual interest in showing up or buying.
Between a lead booking a call and having the call, we send strategic content that:
We send this content through DMs and an email sequence we create or optimize if you already have one.
For the content that gets sent in the DMs, we either use the best content for this that you already have or we consult you on exactly what content to make.
By the time someone joins the call, they should be 100% decided they want the opportunity/outcome of your coaching.
They also should already be very familiar with who you are, what you do and your process.
If they're not, there's an extremely low chance that they'll close.
Backend selling systems fix this.
This means we have a higher close rate and/or a higher price so we generate more revenue per call we book you.
This maximizes the number of qualified leads we generate.
This maximizes the number of qualified leads we book calls with.
This helps filter out low-quality leads so you waste less of your time on calls and it increases show rate.
This makes our prospects far more interested which increases show rate and close rate.
Every single week, we track and report to you all these metrics:
This means we always know exactly what's going on at every stage of the funnel so we always know exactly what to improve to keep you growing.
It also means you have full visibility into everything too.
That's our full strategy and everything we do.
Now I want to show you the exact metrics behind how we guarantee we'll add at least $10-15K/month to your revenue from LinkedIn in 90 days.
If you're interested in talking about how this would work for you specifically, click the button below to schedule a call.
We guarantee we'll add $10-15K/month to your revenue from LinkedIn for your coaching or consulting business in 90 days or your money back.
On the call, we'll go through exactly:
This is for you if you are:
We launch your content and DMs within 7-10 days of your first onboarding call.
You'll start booking more sales calls than usual within 1-2 weeks from then, and start signing more clients than usual within 2-4 weeks.
The strategies, principles, and tactics we use apply to any niche of online coaching or consulting on LinkedIn.
Our content strategy and DM scripts are customized to you, your offer and your niche during onboarding too.
We take what works best for any niche on LinkedIn, combine it with what's already worked best for you, and create an optimized process for you specifically.
Ghostwriting agencies prioritize vanity metrics like views - not qualified leads.
They also don't control DM appointment setting so they literally can't guarantee you book more qualified sales calls.
Setters and VAs are only as good as the process you give them.
We bring external expertise that makes the process better than what you could create yourself.
We've booked over 2,700 sales calls that have generated over $1.4 million in front-end revenue.
Our content and DMs helped scale a client to $110K/month on LinkedIn organically with less than 16K followers.
If your process is already working well, we're not going to completely change it.
We're going to take what you're already doing and optimize it with what we know works best.
Another big way we help isn't just giving you a "better" process - it's increasing your volume of content, outreach, follow-ups and having faster response times in the DMs.
We have a team that can scale to whatever volume is best for your LinkedIn.
Your business growth is limited by how much time you have.
It's almost impossible to scale to 2-5x your current size if you're still doing and managing everything yourself.
The content we write is based on your voice and ideas from your existing content.
We analyze how you communicate, what topics you care about, and what resonates most with your audience.
You also approve every piece of content before it gets posted.
We make any edits you want so you're 100% happy with every post on your account.
We don't get into long, complex conversations with leads that require in-depth insight in your field.
Our DM conversations are simple: we find out what the lead cares about most relating to what you coach or consult people on, then we propose the call based on that.
This is what converts the highest percentage of leads to booking calls.
Our DM scripts are also based on your content and a call we have with you during onboarding so they match your offer the best possible and sound more like you.
Yes, we pay for some LinkedIn accounts to share your posts, which significantly increases views and leads.
They don't comment, so there are no automated or AI-looking comments on your account.
These accounts are real accounts that make content and have tens of thousands or hundreds of thousands of followers.
There's also no risk of getting your account flagged or suspended - these accounts manually engage with your content, it's not automated.
In case you didn't realize, a lot of accounts on LinkedIn use paid distribution and engagement groups - even some of the biggest ones that you know (but I won't name names).
LinkedIn has strict policies around connection requests and DMs, but we make sure we comply with them so your account is never at risk.
Firstly, when we start, we slowly increase the volume.
Secondly, we only do warm outreach - connection requests and outreach to your profile viewers, followers, and connections - not cold outreach.
This means your acceptance rate and response rate are significantly higher, so you won't trigger being classed as spam.
We don't do any automated actions on your account at all.
We only have 2 log-ins.
One is an inbox software that we manually send DM messages and follow-ups through.
Activity through it only ever gets registered by LinkedIn as coming from 1 source.
The other is our team member who does your outreach.
They do your outreach at a different time in the day than the team members who use the inbox software.
This means there is never any action taken on your account at the same time from two or more different log-ins.
3-4 hours to fill out onboarding forms and have onboarding calls.
A 30-minute strategy call once a month.
30-60 minutes per week to review and approve content and communicate with us.
That's it.
In comparison, doing your own content and appointment setting properly would take 10-20+ hours per week (that's how long it takes our team).
We make 6 long posts per week and 5 short posts per week.
This is the maximum volume of content you can make at peak times and while we have our paid distribution on the posts so they get maximum reach and leads.
But if you really want to post some of your own content, we can come up with a custom arrangement and content schedule.
No.
You can already be on LinkedIn or starting from scratch - as long as you have an existing $10-30K/month+ coaching offer on other social media platforms.
We'll help you build your LinkedIn presence from the ground up if needed, although it will be slower to achieve results.
But building up your LinkedIn as a new client acquisition channel is 100% a worthwhile long-term investment.
If your close rate is at least 20%, talk to me in the DMs and I'll see if I can figure out how you could quickly improve it so if we work together, it's 25%+ for the calls we book you.
If you have any more questions, DM me on LinkedIn.
If you want to see the case study doc and video we did with our client who we helped scale on LinkedIn:
DM me "$110K/month" and I'll send it to you.
In total, we've booked our clients over 2,700 sales calls that have generated them over $1.4 million in frontend revenue - nearly 100% from LinkedIn and X.
If you're now ready to book a call with me to talk more about how this would work for you specifically, book it here:
We'll Increase Your Revenue By At Least $10-$15K/Month on LinkedIn in 90 Days or Your Money Back